Direct primary care
across North Carolina.
Category-education-led growth for direct primary care practices. Macbach works with direct primary care practices in 2 North Carolina metros, calibrated per market: every metro inside North Carolina has its own competitive density, healthcare anchor footprint, and affluence tier, and the playbook adjusts accordingly.
Where direct primary care
actually grows in North Carolina.
Fast-growing Sun Belt market with concentrated hospital-system dominance. Concierge medicine and DPC are both growing quickly as patients seek alternatives to system-employed primary care; cosmetic and medspa demand is strong in South Charlotte and Ballantyne.
Research Triangle (with Durham and Chapel Hill) is one of the fastest-growing healthcare metros in the country. North Raleigh, Cary, Apex, and Wake Forest carry the premium demand. Concierge, DPC, and aesthetic categories are all growing quickly.
Start with the audit.
Three minutes, ten questions. We return a real read on where your direct primary care practice stands, and an honest answer on whether Macbach is the right fit.
A shorter version of the audit.
Name, email, a line.
Not ready to run the full Practice Audit yet? Drop the short version. Vince reads every one of these and replies within a business day.