Ten questions.
three minutes.
We return a real read on where the practice stands, local visibility, organic search presence, site basics, review profile, with the three specific things worth doing next. No generic PDFs with your name find-and-replaced.
Every Macbach engagement starts here. Architects included.
Five dimensions. One honest number.
Local search visibility.
Where the practice ranks in the Map-pack for the queries patients actually type. GBP health, citation hygiene, review velocity versus market.
Organic search presence.
Keyword footprint, domain authority, technical gaps, index coverage. What’s pulling traffic versus what isn’t.
Site fundamentals.
Core Web Vitals, accessibility, mobile performance, schema completeness. Any one of these below threshold pulls everything else down.
Review & reputation.
Rating, review volume, market comparison, sentiment signals. Whether the review profile crosses the filters patients apply before they even click.
Three specific next steps.
Not a generic PDF with your name swapped in. Three things, sequenced in the order we’d run them, informed by what the audit actually surfaced.
Audit Pro: the productized version.
The free audit returns a real grade. Audit Pro is the deliverable: a 12-15 page branded PDF with 800-1,500 words of human commentary on your specific practice, top three local competitors graded on the same dimensions, a 90-day prescription with weekly milestones. $297 for the PDF, $497 with a 50-keyword workbook and a 30-minute review call. Full refund if not delivered on the SLA. Full credit toward any Macbach engagement signed within 90 days.
Not a sales pitch.
not a template.
Most agencies run an “audit” that is, in reality, a prospect-qualification quiz. Ten leading questions and a boilerplate PDF designed to funnel you into a call. We built this differently.
The report is generated from real data. Lighthouse, Ahrefs, Google Places, your actual Google Business Profile, your actual review profile, your actual technical state. A Macbach composite grade is calculated across four weighted dimensions and presented honestly. We’ve graded our own site and sent it out as proof.
If the report doesn’t look like Macbach is the right fit, the report says so. We’re small on purpose; the wrong-fit engagements cost both sides more than they’re worth.