Premier Weight Loss.
Indianapolis.
Zero to the #1 SEO-ranked medical weight loss practice in Indianapolis in twenty-four months. Three thousand patients treated, sixty thousand pounds lost. In Thomas Hilbert’s own words.
In the world of healthcare, you often hear complaints around the lack of pricing transparency and the lack of accessible care. When Premier Weight Loss opened in August of 2023, our commitment was to make high-quality medical weight loss care, body composition monitoring, and FDA-approved weight loss medications more affordable and more available to patients.
This commitment felt especially important in light of the uncertainty and patient frustration caused by persistent GLP-1 medication shortages and prohibitively high cash-pay prices.
We had the vision. We had the passion. What we did not have was the faintest idea how to navigate search engine optimization, build customer-friendly intake forms, properly A/B test Google Ads, or make smart use of keywords. Truthfully, as founder and CEO, most of that sounded less like business strategy and more like a foreign language at the time.
That is where Vince and Macbach come in.
We entered one of the most competitive global markets: the world of weight loss. We were a true start-up, no existing brand recognition, no digital footprint, no established presence in any market. Yet within just twenty-four months, Premier Weight Loss grew from a nonexistent business into the #1 SEO-ranked medical weight loss practice in Indianapolis and surrounding cities. Since opening our doors in August 2023, we’ve treated over 3,000 patients and helped our patients lose more than 60,000 pounds.
Results like that do not happen by accident. And as CEO, I would love nothing more than to take full credit for every bit of it. But the truth is, without Vince, I probably would have built a beautiful, wildly over-explained website packed with far too much information, too much media, and far too many “helpful” sections that actually would have hurt our Google rankings, weakened our domain authority, and made it harder for future patients to ever find us.
Vince is a true student of the game when it comes to SEO, domain authority, and patient-facing websites. He understands not just how a website should look, but how it should function strategically for a growing medical business. His command of SEO structure, keyword strategy, and patient-centered messaging helped us build a site that inspires trust and drives meaningful action.
What Macbach built for us was never simply a website. They built a growth platform.
Additionally, Vince and his team have been instrumental in developing our Google Ads strategy and driving meaningful traffic to our website at highly efficient cost-per-click levels. But what stands out most to me is Vince’s willingness to invest real time in continuously refining and improving our website whenever asked, and believe me, I am always asking. He has never treated the site as a finished product. Instead, he has consistently been willing to revisit pages, adjust functionality, improve patient flow, and fine-tune the overall experience until it truly feels right. That level of detail, patience, and collaboration has had a tremendous impact on our ability to grow.
I’ll end my review with this: what distinguishes Vince and Macbach most is that they are genuinely committed to their clients’ long-term success. They do not simply complete tasks. They do not simply offer services. They become a trusted partner invested in your growth.
If this is what you’re after,
start with the audit.
Every Macbach engagement starts with a practice audit. Ten questions, three minutes. We return a real read on where your practice stands, and whether Macbach is the right fit.